We introduced you to our New Music Weekly video series last week. This Tuesday, we’re spotlighting Michael Franti’s “I Don’t Wanna Go” off his new album, All People, with this kaleidoscopic short. Hear what video artist, Tendril, has to say about the creative process:
"Like sunshine, burgers and a stiff drink, we can all pretty much agree that music is a big deal to people. Without getting too Schopenhauer up in this piece, the artists at Tendril are very keen on the interplay of sound and image in creating emotions and moods.
We knew that 15 seconds would not be enough time to tell a complex story, but plenty to give people a taste of the stream-of-consciousness psychedelia that sprung from our imaginations as Michael Franti's groovy tunes jolted through the airwaves. Guru cats that blast anime lasers out of a third eye? Yes, please. We hope you enjoy."